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Supporting Veterans in Your Small Business

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How Your Business Can Support Veterans All Year Long

While Veterans Day is an important day to honor those who have served in the military, many believe that a single day is not enough to celebrate the sacrifices of our veterans. That's why some businesses have implemented additional ways to honor veterans all year long. Here are five ways your business can show its support for veterans:

1. Recognize the veterans in your office

To honor veterans in the workplace, consider hosting special learning and social opportunities such as mentoring programs or dedicated lunch-and-learns. By hosting events and programs dedicated to veterans, those in the office can bond over their experiences and feel supported. Before hosting any events, ensure that the veterans in your office would like to participate and receive recognition. In this instance, consider more subtle forms of recognition, such as posting a plaque in the office or hanging a flag.

2. Create care packages

Assembling care packages is a fun and interactive way to demonstrate your appreciation for the veterans in your workplace. You can personalize these packages to each individual, including anything from branded company merchandise to sweets and goodies. Be sure to include a note in each package recognizing them for their service. If a veteran in the workplace does not wish to receive a care package, host a company-wide event where employees can create care packages for veterans in your community or active service members.

3. Offer year-round perks and discounts for veterans

Show your support for veterans by offering them exclusive perks and discounts. With a military discount program, you can strengthen your brand and establish it as a strong competitor. These programs can range from a discount of a certain percentage per purchase to exclusive in-store events and promotions. Through these programs, businesses can create a strong emotional connection with their customers in the military community, as well as veteran employees.

4. Show your support for veteran-owned businesses

Patronize veteran-owned businesses and spread awareness through word-of-mouth and social media. By shopping at veteran-owned businesses and sharing your experience with others, you can help boost their revenue and support their employees. Highlight veteran-owned businesses on social media and look for partnership opportunities that could enable your businesses to work side-by-side. The U.S. Small Business Administration is a helpful resource for entrepreneurs to find and connect with certified veteran-owned businesses.

5. Initiate a thank-you note campaign

Encourage both customers and employees to share their support for veterans year-round through a thank-you note campaign. Ask employees and customers to draft letters to share with veterans and deliver the notes to veterans in your office or local veteran organizations. By encouraging participation, you can actively show your appreciation for the sacrifices veterans have made while inspiring others to do the same.

By implementing these strategies, your business can support veterans all year long and create long-term customer relationships.

Conclusion: Impact on New LLC or New Business Filing

For a new LLC or any new business filing, actively supporting veterans can have a significant impact. By incorporating initiatives to honor veterans all year long, a new business can establish a strong reputation and attract a loyal customer base. Here's a "hot take" on how this topic may impact a new LLC or new business filing:

Supporting veterans demonstrates a commitment to social responsibility and community engagement. This can differentiate a new business from its competitors and attract customers who prioritize supporting veteran causes. By offering year-round perks and discounts for veterans, a new business can create a strong emotional connection with the military community, fostering customer loyalty and repeat business.

Furthermore, showing support for veteran-owned businesses can lead to valuable partnerships and collaborations. By patronizing and promoting veteran-owned businesses, a new LLC can foster a positive reputation and gain access to a dedicated customer base. Additionally, incorporating a thank-you note campaign can generate goodwill among customers and encourage them to choose a new business that actively appreciates veterans' sacrifices.

Overall, a new LLC or new business filing that prioritizes supporting veterans all year long has the potential to thrive in the market. By aligning a new business with a noble cause and building a strong reputation as a socially responsible company, it can attract customers, establish partnerships, and create long-term success.


Article First Published at: Article First Published at: https://www.uschamber.com/co/start/strategy/how-to-support-veterans-at-your-small-business?utm_source=rss&utm_medium=all&utm_campaign=feeds-total
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