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Jim Cramer Disagrees with Analyst's Starbucks Downgrade: Here's Why

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Jim Cramer Disagrees with Analyst's Starbucks Downgrade

Jim Cramer, the renowned CNBC host, expressed his disagreement with a Wall Street firm's decision to downgrade Starbucks stock based on concerns about the Chinese economy. TD Cowen, in a note to clients, downgraded Starbucks from a buy to a hold rating and reduced its price target. TD Cowen cited a worrisome macroeconomic picture in China and competitive pressures as reasons for the downgrade.

Investor Concerns and Stock Performance

Cramer argued that investor concerns regarding Starbucks' China business have already been impacting the company's stock price for several months. He referred to Starbucks' peak closing high in 2023 and highlighted the decline in stock price since then. As of Tuesday, Starbucks stock had dropped over 16% from its peak, and year to date, it was down about 4%, significantly underperforming the S&P 500.

A Contrarian Call

Cramer, appearing on "Squawk on the Street," suggested that the current situation presents an opportunity for a contrarian call. While the downgrade may have influenced market sentiment, Cramer's Charitable Trust, the portfolio used by the CNBC Investing Club, has held Starbucks stock since August 2022. In conclusion, Jim Cramer's disagreement with the analyst's Starbucks downgrade reflects his belief that investor concerns about the Chinese economy have already impacted the stock price. As the stock continues to underperform, Cramer sees potential for a contrarian call. It remains to be seen how Starbucks will navigate the challenges posed by the Chinese market and whether it can regain investor confidence.

A Hot Take: Implications for New Businesses

Jim Cramer's disagreement with the Starbucks downgrade offers valuable insights for new businesses. His perspective highlights the importance of considering market sentiment and the potential impact of macroeconomic factors on stock performance.

Understanding Market Sentiment

For new businesses, understanding market sentiment and how it can impact stock performance is crucial. Cramer's argument that investor concerns have already impacted Starbucks' stock price underscores this point. Businesses need to be aware of the potential impact of investor concerns and market sentiment on their stock performance.
Seizing Contrarian Opportunities
Cramer's suggestion of a contrarian call in the face of a downgrade presents an interesting strategy for new businesses. It implies that businesses should not always follow the crowd but instead consider alternative perspectives and strategies. In conclusion, Jim Cramer's disagreement with the Starbucks downgrade provides a fresh perspective for new businesses. Understanding market sentiment, considering macroeconomic factors, and seizing contrarian opportunities can be valuable strategies for businesses. As they navigate their own challenges, new businesses can draw lessons from Starbucks' experience and Cramer's insights.
Story First Published at: https://www.cnbc.com/2023/09/19/jim-cramer-takes-issue-with-an-analysts-starbucks-downgrade-heres-why.html
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