Predictions for the Busiest Shopping Days of the 2023 Holiday Season
Sensormatic Solutions, the retail solutions portfolio of Johnson Controls, has released its predictions for the busiest shopping days of the 2023 holiday season. In the United States, Black Friday, Super Saturday, and the third Saturday in December are expected to be the busiest shopping days. The predictions were compiled by Sensormatic Solutions' retail traffic consulting and analytics group.
Insights for Retailers
According to Tony D'Onofrio, President at Sensormatic Solutions, retailers can use these predictions as a guide, but it is crucial to leverage internal data and analytics tools to refine their approach to promotions, staffing, and customer experience. This additional insight will give businesses an advantage in the New Year.
Historical Data and Tailored Strategies
Brian Field, Global Leader of Retail Consulting and Analytics at Sensormatic Solutions, highlights the value of historical data in preparing holiday strategies. With Christmas Day falling on a Monday, retailers can look to data from 2017 to tailor their strategies. The busiest days of the season are likely to be more concentrated toward the end of the year due to this timing.
Top Busiest Shopping Days in the United States
The predicted top busiest shopping days in the United States include Black Friday, Super Saturday, the third Saturday in December, the Friday before Christmas, and the Saturday after Black Friday. Other notable days include Boxing Day, the second Saturday in December, and the first Saturday in December.
In conclusion, Sensormatic Solutions' predictions provide valuable insights for retailers preparing for the 2023 holiday season. By leveraging historical data and tailoring strategies, businesses can optimize their operations and capitalize on the busiest shopping days to drive success.
Implications of Holiday Shopping Predictions for New Businesses
The predictions released by Sensormatic Solutions for the busiest shopping days of the 2023 holiday season could have significant implications for new businesses, especially those in the retail sector. According to these predictions, Black Friday, Super Saturday, and the third Saturday in December are anticipated to be the busiest shopping days in the United States.
Strategic Planning for Retailers
Tony D'Onofrio, President at Sensormatic Solutions, suggests that while these predictions can serve as a guide, it's essential for retailers to leverage internal data and analytics tools to refine their approach to promotions, staffing, and customer experience. This insight could be particularly beneficial for new businesses looking to gain a competitive edge in the market.
Utilizing Historical Data
Brian Field, Global Leader of Retail Consulting and Analytics at Sensormatic Solutions, emphasizes the importance of historical data in formulating holiday strategies. For new businesses, this could mean analyzing past trends to predict future consumer behavior and optimize their strategies accordingly.
Capitalizing on Busy Shopping Days
The predictions highlight key shopping days that new businesses can capitalize on to increase sales and boost customer engagement. By strategically planning for these busy days, businesses can optimize their operations and maximize their success during the holiday season.
In conclusion, Sensormatic Solutions' predictions offer valuable insights that new businesses can leverage to optimize their strategies, enhance their operations, and drive success during the 2023 holiday season.
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