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Aptean's Cloud-based PLM Solution Empowers Leading Hair Cosmetics Company to Harness the Power of Innovation

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Keune B.V. Partners with Aptean for Streamlined Product Lifecycle Management

Keune B.V., a renowned family-owned hair cosmetics company based in the Netherlands, has chosen Aptean Product Lifecycle Management, Lascom Edition (Aptean PLM) to enhance its operations and drive innovation. With a rich history dating back to 1922, Keune B.V. has established itself as a leading supplier to hair salons worldwide, offering a wide range of high-quality hair coloring products. As a B Corp certified company, Keune B.V. prioritizes sustainability and aims to streamline its product lifecycle management processes through the implementation of Aptean PLM. Aptean PLM will enable Keune B.V. to effectively manage changes, automate workflows, and ensure compliance with regulations across different countries and markets. By centralizing data management and eliminating manual checks, Keune B.V. expects to improve efficiency and accelerate time to market. The partnership between Keune B.V. and Aptean signifies a significant milestone for both companies, with Keune B.V. benefiting from a robust platform that supports change management, artwork management, and compliance. With a commitment to sustainability and inclusivity, Keune B.V. sets high standards for itself as a B Corporation. Their dedication to creating allergen-free hair coloring products aligns with their rigorous sustainability practices. By embracing their role as a B Corp, Keune B.V. demonstrates its dedication to making a positive impact on the environment and society. Aptean, a global provider of enterprise software solutions, offers industry-specific software that helps manufacturers and distributors effectively manage and grow their businesses. Their partnership with Keune B.V. highlights the importance of streamlined product lifecycle management in driving innovation and success in the hair cosmetics industry.

The Impact of Streamlined Product Lifecycle Management on New Businesses

The recent partnership between Keune B.V. and Aptean underscores the transformative potential of efficient product lifecycle management (PLM) for businesses, particularly those in the early stages of growth. By implementing Aptean's PLM, Keune B.V. aims to enhance its operations and foster innovation, a strategy that new businesses can learn from. The ability to effectively manage changes, automate workflows, and ensure regulatory compliance across various markets is crucial for any business. For new businesses, this can be particularly challenging due to limited resources and expertise. However, by leveraging a robust PLM platform like Aptean's, they can centralize data management, eliminate manual checks, and accelerate time-to-market, thereby improving efficiency and competitiveness. Moreover, Keune B.V.'s commitment to sustainability and inclusivity, demonstrated by its B Corp certification, offers valuable insights for new businesses. It shows that integrating sustainability into business operations is not only ethically responsible but can also drive innovation and success. In conclusion, the partnership between Keune B.V. and Aptean highlights the importance of streamlined PLM and sustainability in driving business success. It provides a blueprint that new businesses can follow to enhance their operations and make a positive impact on society and the environment.
Story First Published at: https://financialpost.com/globe-newswire/leading-hair-cosmetics-company-unleashes-the-power-of-innovation-with-apteans-cloud-based-plm-solution
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